What’s Up For MacWorld 2008?
So much has happened with Apple in the past year that I only recently remembered that MacWorld 2008 is just around the corner (January). Last year the reality distortion field went into overdrive with the announcement of the iPhone. It seems that will be a hard act for Apple to top this time around, but here are some thoughts about what Apple could announce, some of which could be as groundbreaking as the iPhone:
iTablet: The Tablet Mac rumor keeps floating around. Steve Jobs has denied this in the past, but I think certain clues make this an ever-more likely possibility. I’m thinking Apple really needed to upgrade OS X so the UI would make more sense for tablet form – and they have largely done so with MultiTouch and now Cover Flow in the Finder. My second thought is after using an iPod Touch for a few weeks, the size definitely leaves much to be desired. If the iTablet runs full OS X and is at least the size of a paperback book, I’m interested.
Beatles on iTunes: This rumor has been around forever also, but now that all four former Beatles’ solo catalogs are on iTunes, the Fab Four has got to be primed to land on another Apple.
Apple TV 2: A reboot of this product is sorely needed. I think the ideal would be to combine it with the MacMini, a larger hard drive, and announce a better iTunes Store product to make the Apple TV more appealing – I’m thinking movie rentals.
iPhone 2: Sounds mad, but Apple might use the standby “We’re far ahead of the competition, so we want to retain that lead” and announce an updated cell phone that addresses some of the complaints people have had. How about 3G, more storage, Flash support, some new apps – anything that will keep the iPhone a hot product in 2008.
MacBook: There’s a “subnotebook” rumor that keeps appearing every once in a while – maybe it would be the MacBook Mini. I think one angle that would be amusing is if the recent Apple Keyboard design were extended into the MacBook world – some super thin aluminum shell with white keys.
Apple does something bold to provide iTunes Store content: Late in 2007, there were some rumblings from the television studios (NBC in particular, to where they pulled content from iTunes completely) and the music labels. I’m thinking Apple might have something in the works to restore the content providers and user’s faith in the business model. This could be:
- Rental / subscription model for content – think Netflix – a monthly fee for music or content.
- Streaming of video content.
- Price break on everything – how about 50 cents a song?
- Something more aggressive – Apple buys a major studio or record label, or forms their own. Maybe they’ll make a big splash by signing some currently label-less act.
Anyhow, these are just some random thoughts. Anybody have some predictions of their own?