Peter Gabriel Remixes, Colbert Report Green Screen

October 19th, 2006

TechnologyThis is a cool idea from Peter Gabriel, a Shock the Monkey remix contest on his website. Basically, he’s posted the musical elements from his song Shock the Monkey and letting people mess with them. The results are then posted on the website and open to comments and ratings. The assumption is obviously that the cream will float to the top, but along the way you get to listen to the musical creativity.

This opening up of content to the technological masses is similar to Comedy Central’s Steven Colbert and his Green Screen Challenge. The comedian filmed himself in front of a green screen acting like a moron with a light-saber, fighting an imaginary space monster, and invited the internet community to have their way with it. A lot of truly original and funny stuff emerged, most of it related to Star Wars, but my personal favorite is the Radioactive Martina Hingis, simply because it makes no sense. How do you come up with this stuff?

Anyhow, this opening up of traditionally old-media to the capabilities of anybody with a computer is a great idea. The companies get free publicity, lots of traffic to their sites, and original content that a team of Hollywood guys would charge a lot of money to create.

Meanwhile, in the eyes all the average users, the original company gets a few “they get it” points. I hope we see more of these media experiements.

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